A Marketing Innovation and Business Transformation Machine.
Our innovation only exists to deliver experiences baked around the human SOUL .
"The SOULutioning™ Enterprise"
At Insight Redefini, our core secret ingredient to transforming businesses and developing innovative soulutionsTM is our people. They make up who we are and the value we bring. We are a bunch of creative business advisory specialists driven by a common value to constantly influence life. A people connected by our future focused mindset and our vision to build future proof businesses.
Our business model is structured in a way that we are able to design and implement ideas, assets and platforms that puts our client’s businesses at the center.
To ensure that we deliver on the best innovations, we deploy the “power of one” which involves the combination of the specializations, enterprise, and unique approaches of our 6 solution hubs with the scale required to win.
First, we analyze trends across segments and sectors through historical data
Then we deduce and spot patterns that give us a deep understanding of the consumer/market
And finally, we predict outcomes and future trends
Insight Redefini is founded by a future determining company; TROYKA Holdings as is also part of the Publicis Groupe (the world’s third largest marketing communications group).
As part of Publicis, we are able to offer our clients the opportunity to strengthen their footprint across markets as well as offer optimal value which comes from our ability to collaborate internationally and in Sub-Saharan Africa.
This partnership shows our drive to continually evolve and disrupt the upstream, midstream and downstream marketing communications world as we know it. The expansion surely guarantees us the ability to drive growth and value for our clients especially in these times where the world is fast evolving. We identify with the need to consolidate expertise in today’s world hence the birth of Insight RedefiniDr. Ken Onyeali Ikpe Group CEO
A visionary leader with over 22 years experience in strategically influencing the integrated marketing sector and transforming Businesses across sectors
Shape Game Changers
Years of experience leading business consulting teams, advisory, development and corporate vision drive. He is a goal oriented leader with a reputation for driving business transformation initiatives with measurable outcomes.
Redefine Businesses and Processes
Spent years transforming organizations, defining corporate strategy and org design, HR Strategy definition and implementation, business process re-engineering/re- design and implementation, and Change Management for various public and private sector organizations in Nigeria.
Reinvent organizations and define business models for the post digital age.
Over 2 decades of experience across consulting firms and pharmaceutical industries before joining the Troyka group. A leader in charge of breaking into new frontiers and expanding the value change of the group.
Explore untapped business opportunities to drive organizational growth and sustainable profitability.
A true citizen of the world and a Pan African Strategic Leadership profession, Tendai seeks to shape the future of the industry and set new standards of general management and leadership.
Raise the new type of leaders.
He has wealth of experience in strategically building brand strength, and championing relationships across Africa to enable expanded footprint for client businesses.He is currently in charge of leading Starcom Media Perspectives’ vision to deliver the world-class standards whilst impacting human experiences through media
Improve the world through a team of experts lead by brain – power and knowledge sharing.
Leading the Public Relations firm, she is a strategic and innovative thinker, She brings with her a unique blend of over 20 years of domestic and international experience, with a deep understanding of financial accounting, auditing, compliance, strategic planning and management, business development, sales, marketing and communications.
Drive new frontiers for a sustainable business future
Leading the customer experience solutions arm of the business, He has years of experience in brand engagement navigation and implementation for optimal results and at the moment of truth.
Consistently engage/delight people and deliver meaning through brands
Leading one of the Strategic Media solution hubs, He has 17 years of multinational brand media management experience with cross functional platforms across conventional and new media..
Bring structure to business reformation in this media transformation era
Leading one of the creative solutions hub, he is a consummate marketing communication professional with over 15 years experience in strategic direction, business development copywriting and conceptualization.
Drive business growth and lead world class innovations